Fitness Streaks: Helping or Hurting Your Goals?

Fitbit, Apple, Peloton. What do these multi-billion dollar tech companies have in common? Besides having the power to shift fitness mentality throughout the industry with their programming and app structures, each company features some sort of daily goal, streak, or accomplishment in which a user is incentivized to complete. In todays video, we take a look at why this trend may not be a good thing.